The Evening Standard and its Impact

As the Mighty Demetriou has quite rightly been having a big old pop at the left and their bizarre self-delusion that is slowly fucking this country, I thought I would have a pop at some quite odd self-delusion at the London Evening Standard.

On the telly box yesterday I witnessed some rather sickening butt-licking from all areas at how fantastically well the Standard did at screwing Livingstone. My fucking arse.

I really couldn’t believe what I was hearing. There was the bloke from the London School of Economics saying how every hack in Fleet Street read the rag and therefore it had filtered down through the rank and file. There were MPs and London Assembly members waxing about how great this dirty, horrid little Dacre bog roll is and how it had altered Londoner’s perceptions of Ken.

Reason? Because so many Londoners and, of course, suburb dwellers (because it must have been the middle classes you see, despite earlier claims that it was the 10p payers who had revolted. Interesting contradiction there) read this paper that their minds were warped.

Are they actually serious?

People read the Standard only if they can be bothered. In the morning, however, they will either listen to their iPod or read a daily or a book. On the way home they will defy sleep or booze and crash through the Standard in minutes if they are stupid enough to pay for a paper that is basically the same as its freesheet stable-mate.

Moreover, no fucker reads it at all. An average circulation over the last twelve months of about 270,000 odd a day means that around 12 million people don’t read it. Even of the 1.3 million who travel an hour or more a day to work on the capital, a million don’t read it. And most of them live miles outside the city.

It’s impact is nothing on the normal person. It feels important to the population of media land because they live in a bubble where real world facts are this myth no one believes or cares about.

Beano won because people had become sick of Ken and his sad little bunch of corrupt wankers who were slowly killing this mighty city. End of.

The continuing dressing up of this election as the result of tax, or international economic changes, or, now, this sickening bollocks that it was the Standard what did it is becoming a farce.

Give the people some credit.

Leave a Reply